Campaign Account Scorer

Score and prioritize target accounts for ABM campaigns.

Overview

Agent ID: campaign_account_scorer Output: HTML scored report (self-contained) Category: Marketing

Use Cases

• "Which of these 50 accounts should I prioritize for this security campaign?"
• "Rank my target list by fit and intent for a cloud migration play"
• "Score these accounts for our FinOps campaign targeting enterprises"

Input Parameters

Field	Type	Required	Default	Description
domains	string	Yes	-	Comma-separated list of company domains
campaignGoal	string	Yes	-	Campaign goal description
targetProduct	string	No	-	Product or solution being promoted

Output Contents

The HTML report includes:

• Campaign context summary
• Scoring methodology (Fit 0-50 + Intent 0-50 = Composite 0-100)
• Tier breakdown: Tier 1 (80+), Tier 2 (60-79), Tier 3 (below 60)
• Ranked account table with scores, key signals, and recommended actions
• Detail cards for top 5 accounts

Tools Used

• company_firmographic — Size, industry, revenue
• company_technographic — Technology stack compatibility
• company_spend — IT spend capacity
• company_intent — Active intent signals and buyer journey
• company_operating_signals — Cloud posture, GenAI readiness
• company_fai — Functional area intelligence
• list_intent_topics — Validate intent topic names