Intent Category

Retrieve buyer intent signals from TrustRadius based on product categories.

Overview

This tool provides TrustRadius intent data lookup based on specific product categories. It retrieves buyer intent signals and formats them into structured activities and account rollups for sales intelligence and prospect qualification.

Parameters

Name	Type	Required	Default	Description
category	string	Yes	Sales Intelligence	Category to filter intent data. Uses fuzzy matching.
start-date	string	No	30 days ago	Start date in YYYY-MM-DD format
end-date	string	No	Today	End date in YYYY-MM-DD format
maxResults	number	No	50	Maximum number of activities to return (max: 500)

Required Integrations

• trustradius_intent

Use Cases

• Identify accounts actively researching your product category
• Track competitor product interest
• Find buying signals for targeted outreach
• Prioritize accounts based on research activity

Example Usage

MCP Client

{
  "tool": "intent_category",
  "parameters": {
    "category": "Sales Intelligence",
    "start-date": "2025-01-01",
    "end-date": "2025-01-31",
    "maxResults": 100
  }
}

Find CRM Intent

{
  "tool": "intent_category",
  "parameters": {
    "category": "CRM",
    "maxResults": 50
  }
}

Response Format

{
  "data": {
    "context": {
      "date_range": { "start": "2025-01-01", "end": "2025-01-31" },
      "source": "trustradius",
      "generated_at": "2025-02-05T12:00:00Z"
    },
    "activities": [
      {
        "id": "act_123",
        "ts": "2025-01-15T10:30:00Z",
        "action": "view_comparison",
        "label": "Compared Products",
        "category": "Sales Intelligence",
        "products": ["Gong", "Chorus"],
        "product_count": 2,
        "url": "https://trustradius.com/...",
        "account": {
          "id": "acc_456",
          "name": "Acme Corp",
          "domain": "acme.com",
          "account_size_band": "Enterprise",
          "industry": "Technology",
          "geo": {
            "country_code": "US",
            "region": "California",
            "city": "San Francisco"
          }
        },
        "summary": "Acme Corp compared Gong vs Chorus."
      }
    ],
    "account_rollups": [
      {
        "account_id": "acc_456",
        "account_name": "Acme Corp",
        "last_seen": "2025-01-15T10:30:00Z",
        "activity_count": 5,
        "categories": ["Sales Intelligence", "CRM"],
        "products": ["Gong", "Chorus", "Salesforce"]
      }
    ],
    "legend": {
      "account_size_band": {
        "vSMB": "1-10",
        "SMB": "10-50",
        "MM": "50-250",
        "Enterprise": "1,000-5,000",
        "Large Enterprise": "10,000-50,000+"
      },
      "action": ["view_comparison", "view_listing", "view_pricing", "view_category", "click_section"]
    }
  }
}

Activity Types

Action	Description
view_comparison	Viewed a product comparison
view_listing	Viewed a product listing page
view_pricing	Viewed pricing information
view_category	Browsed a product category
click_section	Clicked on a specific section

Account Size Bands

Band	Employee Range
vSMB	1-10
SMB	10-50
MM	50-250
Enterprise	1,000-5,000
Large Enterprise	10,000-50,000+

Error Handling

Common errors:

• Authentication failed: Check TrustRadius API key configuration
• Rate limit exceeded: Wait before retrying
• Network error: Check internet connection

Related Tools

• company_intent - Get intent signals for a specific company
• list_intent_topics - List available intent topics
• company_firmographic - Get company details

Next Steps

• View all tools
• Intent topics